We know you’re excited to receive your Smart Beauty order, so we work hard to get it to you as quickly as possible.
All orders placed before 3:00 pm are usually despatched the very same day (excluding Weekends and Bank Holidays).
Every order is carefully hand-processed and securely packed in a strong transit box to ensure your products arrive in perfect condition.
Your delivery costs will be clearly shown at checkout before you complete your order.
For most UK deliveries, we use Royal Mail Tracked 24 or Tracked 48 services.
If Royal Mail are unable to deliver your parcel, they will leave a calling card with details on how to rearrange delivery or collect your package.
For selected UK postcodes, we may use the Royal Mail First Class Signed For service.
We’ve worked hard to keep delivery charges as low as possible by carefully considering both product weight and packaging size. Most orders containing up to 4 products qualify for our Small Parcel Service.
| Destination | Cost | Service |
|---|---|---|
| UK Small Parcel (<2kg) | £4.85 | Royal Mail Tracked 24 |
| UK Small Parcel (<2kg) | £2.98 | Royal Mail Tracked 48 |
Enjoy FREE UK delivery on all orders over £25.00.
Please note that claims for lost UK parcels can only be considered after 14 working days from the date of despatch.
We want you to shop with confidence.
If you need to return an item, products must be:
Returns must be made within 31 days of despatch.
If you would like a refund or replacement, please send your item(s) to the address below. If you no longer have your invoice, simply include a note with your:
Refunds or replacements are usually processed within 10 working days of receiving your return.
Smart Beauty Returns Department
c/o Pick Pack Despatch
The Acres Estate
Unit 8 Wates Way
Banbury
OX16 3TS
United Kingdom
If you need any help or further information, please contact us via our Contact Us page and our team will be happy to assist you as soon as possible.
Choosing the right hair colour doesn't have to be difficult. Whether you're covering grey, refreshing your current shade or trying something completely new, we're here to help you achieve beautiful, salon-quality results at home.
If you already know the type of colour you're looking for, you can browse our <a href="/en-gb/collections/permanent-hair-colour">Permanent Hair Colour Collection</a>.
The most important factor when choosing a new hair colour is your current hair colour, not the colour you would like to achieve.
Permanent hair colour works by adding or changing pigment, so your starting shade will always influence the final result.
If your hair has previously been coloured, this will also affect the outcome.
If your goal is to cover grey hair, choose a shade that is close to your natural hair colour for the most even, natural-looking result.
Our permanent hair colour range provides up to 100% grey coverage when used as directed.
For hair that is more than 50% grey, we generally recommend selecting a natural-looking shade rather than an intense fashion colour.
Browse our to find the best shade for complete grey coverage.
Going darker is usually straightforward.
You can normally colour your hair several shades darker in one application while achieving rich, vibrant, long-lasting colour.
Popular choices include:
Hair colour cannot significantly lighten hair that has previously been coloured.
If you're looking for a dramatic colour change, you'll usually need to lighten your hair first before applying your chosen shade.
Browse our <a href="/en-gb/collections/hair-bleach-lighteners">Hair Bleach & Lighteners</a> before colouring blonde or vibrant fashion shades.
Previously coloured hair behaves differently from natural hair.
Existing colour pigments may affect your final result, particularly if you've previously used:
If you're unsure, perform a strand test before colouring your whole head.
Blonde results depend greatly on your starting colour.
Generally:
If your hair has unwanted yellow or orange tones, ash blonde shades can help neutralise brassiness.
Explore our:
Bright shades such as purple, red, blue and plum achieve their best results on lighter hair.
The lighter your starting shade, the more vibrant your finished colour will be.
Explore our most popular collections:
As a general guide:
Hair LengthPacks RequiredShort Hair1 PackShoulder-Length Hair1–2 PacksLong Hair2 PacksVery Long or Thick Hair2–3 Packs
Using enough product helps ensure even colour coverage from roots to ends.
Before using any hair colour, always complete a skin allergy test 48 hours before every application, even if you've coloured your hair before.
Hair colour ingredients can cause allergic reactions, which may develop over time.
Always read the instructions included with your Smart Beauty Hair Colour before use.
A strand test allows you to:
It's especially important if your hair has previously been coloured, bleached or chemically treated.
We're here to help.
Simply <a href="/en-gb/pages/contact-us">Contact Us</a> and include:
Our Customer Care Team will recommend the most suitable Smart Beauty shade for your hair.
Every Smart Beauty permanent hair colour is carefully developed to deliver salon-quality results at home.
Our permanent hair colours feature:
Browse our complete <a href="/en-gb/collections/permanent-hair-colour">Permanent Hair Colour Collection</a> to find your perfect shade.
You may also find these guides useful before colouring your hair:
At Smart Beauty, we're passionate about helping you achieve beautiful, salon-quality hair colour from the comfort of your own home.
If you're ever unsure which shade is right for you, simply get in touch. Our friendly Customer Care Team is always happy to help you find your perfect match.
