Happy Customers

Based on 366 reviews
76%
(279)
10%
(36)
4%
(16)
2%
(9)
7%
(26)
Issue sorted successfully

Bought the combo and thought the refresher cream was the wrong colour. The correspondence and customer service was spot on and dealt with brilliantly. Was assured colour wasn’t wrong. Can’t fault. And permanent dye is amazing colour.

Best Copper Colour Boost out there!

Beautiful Copper Colour Reviver! Perfect tones, lasts well, doesn’t fade too quickly. I double up my order when it’s in stock! It’s fab and I hope never stops being produced! Customer for life over here! 😊

Refreshing

Excellent product

Purple hair dye

Very happy with my purchase smart colour is so easy to use and the colour comes out very well and lasts a long time use to use carmine pink but thought I would try this purple and I'm glad I did

A
Honey Blonde Hair Dye With Conditioner Smart Beauty Express Colour
Ann Brown
Everything unavailable

The items that I ordered were all unavailable and nobody could tell me when they would be available, so my money was refunded and I have purchased alternative products from a different supplier.

Simply the best

I have been using this product for so many years now. It really is simply the best.
It's a unique product through and through.
Beautiful colour and so easy to use.
No mess,lovely smell and makes my hair soft.
I could not ever be without it.thank you.

Excellent

Quick easy , excellent service.

Faded after a week

Looked great on day 1, but 8 days later after 4 washes with colour protect shampoo my hairs back to it's original dark blonde as if I'd never even had the dye to begin with

Excellent hair dye ! The colour is beautiful and exactly as depicted in the picture

Smart Beauty’s hair dye it’s the best! Last year I have discovered that brand and i am extremely satisfied with your products

Product good. Service bad
Website crashed and order didn’t go through. Ordered again and ordered twice. No reply to enquiry through website to cancel duplicate order. Charged double postage. Poor

Pastel hair dye

Beautiful effect shiny and soft.Excellent.

Great product and fantastic colour

Everyone loves it. Only problem is it fades too quickly. I’m grey now and it doesn’t last too long. But when it’s freshly done, it really is purple ❤️

Great colour but much brighter than I expected! Would still buy again.
It was easy to use and no nasty smell/stinging etc. Absolutely no reaction to this dye and it felt very safe to use.

My roots had grown about 3inches and were dark blonde with grey. I didn't want to bleech my roots as didn't want to damage my hair. So wasn't expecting the coverage I got. Its alot darker looking in the mirror compared to tak8ng photos standing at the window. The smell to start with wasn't great,but,it didn't last. I love the fact that there is NO testing on animals. A very big plus. I used to boxes on my length.

Fantastic no fuss product to revive colour between colouring.! Also act as a deep conditioner, so glad I was able to purchase on line. Fast delivery, can recommend!

Best conditioner for my very dry hair . very good toner. Thanks

Great product, gentle and effective.

Great product, lovely colour, recommend this product, great price. Great service.

Very vibrant colour, picked up really well on my hair which is a dark blonde. Had to re-dye after 2 weeks as it faded, however, my hair doesn't hold dye very well so might last longer on other people? Mine faded to an almost pinky colour, especially on my ends whereas my roots stayed fairly purple.

Not pink. More like red and do not like it at all

Not received my order yet. It was over a week ago and not heard anything from you.
Could you please look into it please

Loved the neon pink, been buying for 5 years, now no longer making it, so got the carmine pink, hate it, it's more reddish/pink. Now having to find another make to get closer to the neon pink. Gutted after 5 years of buying from smart beauty. Looks like schwarzkopf for me now 😞