{"product_id":"pure-black-hair-dye-with-added-plex-hair-care-conditioner-permanent-hair-colour-copy-2","title":"Black Hair Dye | Permanent Hair Color with Built-In Plex Technology | Smart Beauty","description":"\u003ch3\u003e\u003cspan\u003eRich, Long-Lasting Black Hair Dye with 100% Gray Coverage\u003c\/span\u003e\u003c\/h3\u003e\n\u003ch4\u003e\u003cspan\u003eSalon-Quality Permanent Hair Color for Rich, Healthy-Looking Black Hair\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eLooking for a \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eblack hair dye\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e that delivers rich, long-lasting color without leaving your hair feeling dry or damaged?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eSmart Beauty Pure Black Hair Dye has been expertly developed to give you salon-quality results from the comfort of your home. Our advanced \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003epermanent hair color\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e formula is enriched with \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eSmart Plex Technology built directly into the Color Cream\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, helping support your hair throughout the coloring process while delivering rich, vibrant color.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWhether you're covering stubborn gray hair, refreshing faded color, or completely transforming your look, you'll enjoy beautifully rich black hair with exceptional shine, softness, and confidence.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eBecause beautiful color should never come at the expense of healthy-looking hair.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch4\u003e\u003cspan\u003eBlack Hair Dye with Built-In Smart Plex Technology\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eMost permanent hair dyes focus only on color.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eSmart Beauty goes one step further.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eOur exclusive \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eSmart Plex Technology is blended directly into the Permanent Color Cream\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, so every strand is cared for while it colors. As the rich pigments penetrate deep into the hair, the Plex-enriched formula helps support the hair's internal structure, leaving your hair looking smoother, shinier, and healthier.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eUnlike products that require a separate Plex treatment, Smart Beauty builds this advanced technology directly into the \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003epermanent hair color\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e formula, making beautiful color and healthier-looking hair part of one simple application.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eProfessional color.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eHealthier-looking hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eOne easy step.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch4\u003e\u003cspan\u003eDeep Black Hair Color That Lasts\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eOur \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003epermanent black hair dye\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e delivers rich, intense color that stays vibrant wash after wash.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThis premium \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003epermanent hair color\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e formula penetrates every strand to create a natural-looking black finish with exceptional shine and long-lasting results.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003ePerfect if you're:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eCovering gray hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRefreshing faded black hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eReturning to your natural shade\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eColoring your hair for the first time\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMaintaining your signature black look\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eEnjoy professional-looking results without paying salon prices.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eFor longer, thicker, or very curly hair, we recommend using two boxes to ensure complete, even coverage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch4\u003e\u003cspan\u003e100% Gray Hair Coverage\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eGray hair deserves complete coverage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eSmart Beauty Pure Black Hair Dye is specially formulated to provide reliable, even coverage from root to tip, leaving your hair with rich, natural-looking black color.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe permanent formula penetrates every strand to deliver consistent, long-lasting color that blends beautifully with your existing hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eNo patchy roots.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eNo uneven color.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eJust beautifully rich black hair you'll love.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch4\u003e\u003cspan\u003eWhat's Inside the Box?\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eEverything you need for beautiful, salon-quality color at home.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eEach Smart Beauty Black Hair Dye Kit includes:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003ePermanent Color Cream enriched with Smart Plex Technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDeveloper Lotion\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProtective Gloves\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEasy Step-by-Step Instructions\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eSimply mix, apply, rinse, condition, and enjoy rich, glossy black hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch4\u003e\u003cspan\u003eHow to Use\u003c\/span\u003e\u003c\/h4\u003e\n\u003col data-spread=\"false\" start=\"1\"\u003e\n\u003cli\u003e\u003cspan\u003ePerform a skin allergy test 48 hours before coloring.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMix the Permanent Color Cream with the Developer Lotion following the enclosed instructions.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eApply evenly from roots to ends.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLeave to develop for 30–45 minutes.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRinse thoroughly until the water runs clear.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDry and style as usual to reveal beautifully rich black hair.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch4\u003e\u003cspan\u003eSuitable for All Hair Types\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eOur \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eblack hair dye\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e is suitable for:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eStraight hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eWavy hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eCurly hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eCoily hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eThick hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFine hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNatural hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePreviously colored hair*\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIf your hair is longer than shoulder length, particularly thick, or very curly, we recommend using two boxes for complete coverage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003e*Always perform a strand test before coloring previously treated hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch4\u003e\u003cspan\u003eFrequently Asked Questions\u003c\/span\u003e\u003c\/h4\u003e\n\u003ch5\u003e\u003cspan\u003eDoes this black hair dye cover gray hair?\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eYes. Smart Beauty Pure Black Hair Dye provides 100% gray coverage for rich, even, long-lasting color.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch5\u003e\u003cspan\u003eHow does Smart Plex Technology work?\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eSmart Plex Technology is built directly into the Permanent Color Cream. As your hair colors, the Plex-enriched formula helps support the hair's internal structure during the coloring process, helping reduce breakage while delivering rich, permanent color.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch5\u003e\u003cspan\u003eIs this permanent or semi-permanent?\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThis is a \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003epermanent hair color\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e designed to provide long-lasting black color, complete gray coverage, and brilliant shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch5\u003e\u003cspan\u003eWill this black hair dye dry out my hair?\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eOur formula is enriched with Smart Plex Technology to help support your hair while it colors, leaving it feeling softer, smoother, and healthier-looking after every application.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch5\u003e\u003cspan\u003eDo I need one box or two?\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIf your hair is longer than shoulder length, particularly thick, or you're coloring from roots to ends, we recommend using two boxes to ensure complete, even coverage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch4\u003e\u003cspan\u003eWhy Choose Smart Beauty?\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eAt Smart Beauty, we believe coloring your hair should be simple, enjoyable, and empowering.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThat's why every \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003epermanent hair color\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e combines professional-quality pigments with Smart Plex Technology built directly into the Color Cream—helping care for your hair while delivering beautiful, long-lasting color.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWhether you're covering gray hair, refreshing your favorite shade, or trying black hair for the first time, our \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eblack hair dye\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e makes it easy to achieve rich, glossy, salon-quality results at home.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eEvery application leaves your hair looking vibrant, feeling soft, and full of healthy-looking shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eBeautiful color. Healthier-looking hair. Color with confidence.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57444789944651,"sku":"1502-FBM-CA","price":24.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/smart-beauty-Pure-Black-1.1.webp?v=1778153371","url":"https:\/\/smartbeautyshop.com\/en-ca\/products\/pure-black-hair-dye-with-added-plex-hair-care-conditioner-permanent-hair-colour-copy-2","provider":"Smart Beauty Hair Dye","version":"1.0","type":"link"}